What Does a Real Estate Agent Do?

If you’re planning to buy or sell a property, odds are you’ll wind up working with a

real estate agent. These licensed professionals are experts at helping people

navigate real estate transactions and achieve their home ownership dreams. It’s a

big job that takes many different skills and forms, depending on whether an agent is

representing buyers or sellers.

  1. Finding Clients

It’s no secret that a real estate agent’s primary duties involve finding clients. For

residential agents, that could mean cultivating leads among their sphere of

influence, which includes family, friends, neighbors, coworkers and other

acquaintances. Some agents also spend time networking, attending industry events

and hosting open houses to attract potential clients.

  1. Keeping Up With The Market

Real estate agents often keep track of local market trends and property values, as

well as changes to regulations and procedures. This research helps them advise

their clients on the best course of action when it comes to buying or selling a

property. In addition, some agents may pursue real estate certifications and

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  1. Showing Properties

As part of their job, real estate agents must spend a good deal of their time showing

properties to prospective clients. This can include scheduling appointments, driving

clients to properties and answering questions about each one. If a real estate agent

is representing a seller, they may also help them prepare a property for sale by

providing tips on staging and making repairs or improvements.

  1. Negotiating Offers

Whether they’re representing a buyer or seller, real estate agents spend much of

their time negotiating offers. They’ll work to get the highest price for a seller while

ensuring that a buyer gets a fair deal on a home or investment property. A good real

estate agent will be able to help their clients remain calm and make rational

decisions during negotiations.

  1. Closing The Sale

As a real estate agent closes the sale of a property, they’ll ensure that all parties

involved in the transaction follow through on their obligations under the contract.

For example, they’ll review the final inspection report and ensure that any

outstanding issues are addressed prior to closing escrow. They’ll also work with the

lender and title company to ensure a smooth, timely and cost-effective closing.

  1. Administrative Tasks

While these tasks aren’t as fun as interacting with clients, they’re vital to an agent’s

success. They may include things like managing and maintaining client databases,

preparing marketing materials, compiling data and statistics on the housing market,

and processing paperwork related to property sales. Agents who specialize in

commercial real estate have additional responsibilities related to commercial leases

and sales.

  1. Communication With All Parties

Real estate agents must communicate with the clients they’re representing, as well

as other parties involved in the real estate transaction. This includes the other

agent’s or seller’s broker, mortgage brokers, lenders and even attorneys.

If they’re representing a buyer, a real estate agent will likely have worked with

multiple mortgage lenders in the past and can recommend good ones to assist their

clients. They’ll also be familiar with what it takes to get preapproved for a mortgage,

so they can help their clients understand the mortgage process and provide them

with guidance and advice.